Social commerce is gradually becoming the new face of e-commerce that involves using popular social media channels like Facebook, Twitter, to promote in the online purchase of products and services.

As social technologies generate traction, the Internet of Things promotes more and more passengers to integrate their travel planning and purchase with their social habits. Given that fact that potential buyers are spending upto 7 hours daily ( Nielson Research) on channels like Facebook, analysts are predicting that the sales in the virtual world could reach upto USD 12.7 billion ( JWT Research)

The social commerce solutions can help you maximize your social media programs and increase revenue generation using new age media channels. Right from integrating booking engine with Facebook to creating social gaming, IGT leverages the power of social technologies to boost your revenue potential.